Are you struggling to figure out all there is to know about social media? If you are feeling overwhelmed using social media to enhance your brand image and create awareness, you are not alone. Most business owners don’t know where to start and some do not know the impact it has on their business. Outsourcing could be your answer, but here are some things to keep in mind.

Find someone who knows and keeps up with all the latest trends on the social channels where your audience is “living”.

Have an initial consultation with them and lay out what they will be doing for your business. It could include creating content or simply posting the content you create. Details are important so that everyone is on the same page. 

‍

Ask the contractor for results on a monthly basis. You want to see what activity is happening on your channels. Are followers engaged? Do they like and share the posts? How many new followers are you obtaining each month? 

‍

You could do it all on your own. It’s important to be organized and intentional with your social media schedule. Here is an example I created using AI. The photo attached to this blog article is also AI generated by my own original prompts. 

‍

Here's a suggested social media schedule for your toy manufacturing plant, focusing on company history, employees, machine enhancements, product quality, and customer satisfaction. This plan spans one month and includes a mix of posts, stories, and engagement strategies. I actually created this schedule using AI including the image attached to the blog. It's all about prompting the AI until it learns what you're hoping to achieve.

‍

Social Media Schedule

‍

Week 1: Company History

Monday:

Post: "From Dreams to Reality" - Share a timeline graphic of the company’s history, highlighting key milestones.  

Format: Carousel post  

Colors: Bold black background with green and gold accents.

‍

Wednesday:

Story: "Throwback Wednesday" - Post a historical photo of the plant or the founder with a brief caption about the company’s origins.  

Engagement: Poll asking followers, “Did you know our company started in [Year]?”

‍

Friday:

Video: "Our Journey" - Short video featuring interviews with long-time employees discussing how the company has evolved.   Format: IGTV or Facebook video  

Colors: Green and gold overlays on video clips.

‍

Week 2: Employees

Monday:

Post: ”Meet the Team" - Highlight an employee of the week, sharing their role and contributions.  

Format: Photo with a personal quote  

Colors: Bold black border with green and gold text.

‍

Wednesday: 

Story: "Behind the Scenes" - Share snippets of employees working on the production line, emphasizing teamwork and dedication.  

Engagement: Q&A sticker asking, “What do you want to know about our team?”

‍

Friday:

Post: "Employee Spotlight" - Feature a group photo of the manufacturing team with a caption about their impact on product quality.  

 Format: Collage post  

Colors: Bright green and gold filters on images.

‍

Week 3: Machine Enhancements

Monday:

Post: "Innovation in Action" - Showcase a new machine or technology that has been implemented in the production process.  

 Format: Before-and-after comparison photos  

Colors: Bold black background with vibrant green highlights.

‍

Wednesday: 

Video: "How We Make Toys" - Short video demonstrating the production process, focusing on new machines and technology.  

Format: Reel or TikTok  

Colors: Gold text overlay on video clips.

‍

Friday:

Post: "Efficiency Boost" - Infographic showing how machine enhancements have improved production speed and quality.  

Format: Infographic  

Colors: Green and gold themes with black text.

‍

Week 4: Product Quality & Customer Satisfaction

‍

Monday:

Post: "Quality Matters" - Highlight your quality control process with a photo series of inspections or tests.  

Format: Carousel post  

Colors: Bold black and green with gold highlights.

‍

Wednesday:

Story: "Customer Love" - Share testimonials or reviews from retailers and customers, using vibrant backgrounds.  

Engagement: Use the question sticker for followers to share their favorite toy.

‍

Friday:

Video: "From Our Factory to Your Store" - Showcase the journey of a toy from production to retail shelves, emphasizing quality and satisfaction.  

Format: Short documentary-style video  

Colors: Gold accents throughout the video.

‍

Additional Tips

Frequency: Aim for 3 posts per week, with daily stories for engagement.

Hashtags* Use relevant hashtags like #ToyManufacturing, #EmployeeSpotlight, #QualityToys, and branded hashtags like #YourCompanyName.

Engagement: Respond to comments and DMs promptly to foster community interaction.

‍

This schedule should help build brand awareness and engage your audience while showcasing the key aspects of your toy manufacturing plant. If I can be of service to you, please do not hesitate to reach out. My pricing is here and I am happy to work with you to help your business grow! 

‍